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(Coming Soon) Sales 101 and What you Need to Know about Client Servicing

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Overview

Overview

Sales 101 and Client Servicing: Building Value-Driven Relationships That Convert

Audience: Early-career sales professionals, entrepreneurs, client-facing staff

Delivery Mode: Interactive online session (Zoom/Teams) or recorded

Learning Objectives

By the end of this session, participants will:
  • Deepen self-awareness about their money mindset and how it impacts sales.
  • Understand how to identify client needs and offer value through a "freemium" approach.
  • Learn how to leverage free talks and consultations to generate leads.
  • Practice the ABC (Always Be Closing) mindset authentically.
  • Gain skills in asking high-impact, client-centered questions to build long-term trust.

Course Outline [0–10 min] Welcome & Context Setting
  • Quick icebreaker: "If you were a product, what would your tagline be?"
  • Overview of objectives & flow
  • Framing the training: Selling ≠ Pushing → Selling = Serving

[10–25 min] Module 1: What's Your Relationship with Money?
    • Brief guided reflection: "What did you learn about money growing up?"
    • Journaling: How do our beliefs about money affect the way we sell?
    • Mini-lecture: Scarcity vs. Abundance Mindset in Sales
    • Key takeaway: You are not selling for your worth — you're offering value.

[25–45 min] Module 2: Client-Centered Sales – What Do They Really Want?
  • Mindset shift: Stop selling features, start listening for needs.
  • Importance of Listening and Asking Questions

[45–65 min] Module 3: Give Value First — FreeMium, then have a Call to Action
  • Framework: The Freemium Strategy
    • Ask smart questions
    • Reflect value
    • Offer insights without pressure
  • What is "Free Consultation / Freemium" 

[65–80 min] Module 4: The ABC Mindset — Always Be Closing (with Integrity)
  • Debunking the myth: Closing ≠ Pressuring
  • ABC = Always Be Connecting, Clarifying, and Converting
  • Tools: Soft closes and call-to-action phrases

[80–90 min] Wrap-Up & Final Q&A
  • Prompt: "What support do you need to succeed in your sales journey?"
  • Group reflection: "What was your biggest insight today?"
  • Next Steps:
    • Free Talk Challenge: Schedule and deliver one free session this month
    • Personal ask: Who are your next 5 people to offer value to?
    • Sign-up for the Level 1 course!